"I need to think about it."
Usually that's not about price — it's about certainty. People commit when certainty climbs higher than fear. So let's name the doubt. Tap the one you feel most, and see how it gets answered.
▲ Certainty > fear — ready to start
▼ Where most people start — full of doubt
"What part are you least certain about? Start there."
We don't guess. We assess. — Anthoney Q, CSCS